Get Real: Telling Authentic Stories for Long-term Success – Productivity Book Group Author Interview Series
Productivity Book Group Author Interview Series is an opportunity to learn about new and interesting productivity books and authors. I’ll be interviewing some of the authors that we have read or will be reading here on Productivity Book Group as well as other authors. These shorter podcast interviews will be injected between our normal discussion-format episodes that are published here on Productivity Book Group.
I recently had the pleasure of interviewing Christoph Trappe, author of Get Real: Telling Authentic Stories for Long-term Success [ http://amzn.to/1nzz5Lh ]. Enjoy the interview!
The Amazon book description states:
Get Real: Telling Authentic Stories for Long-term Success discusses why you, your organization and anyone really should consider sharing authentic stories with each other, how to do it, what barriers you are likely to encounter and how to keep going. Authentic storytelling is a technique that you can easily include in your content marketing program and that can help your organization remain relevant long term.
Our next reading selections are:
(Please listen to understand the context of the resources provided. If we missed something, please comment on the episode and let us know!)
- Christoph Trappe’s blog, AuthenticStorytelling.net
- To Sell Is Human [ http://amzn.to/2033w96 ] by Daniel H. Pink
- “How to Subscribe From Somebody’s Facebook Live Notifications” | http://authenticstorytelling.net/unsubscribe-somebodys-facebook-live-notifications/
- Christoph Trappe on Twitter [ http://twitter.com/ctrappe ]
Note: All registered service marks, trademarks and other copyrighted materials mentioned on the podcast are that of their respective owners. This group is not affiliated with or officially endorsed by those copyright owners.